[ios] Split API index from package readme

The API index page serves a different purpose than the readme. It doesn’t need installation instructions, but it does need a brief What’s New section.

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diff --git a/ios/docs/doc-README.md b/ios/docs/doc-README.md
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+# [Mapbox iOS SDK](https://www.mapbox.com/ios-sdk/)
+
+The Mapbox iOS SDK is an open-source framework for embedding interactive map views with scalable, customizable vector maps into Cocoa Touch applications on iOS 7.0 and above using Objective-C, Swift, or Interface Builder. It takes stylesheets that conform to the [Mapbox GL Style Specification](https://github.com/mapbox/mapbox-gl-style-spec/), applies them to vector tiles that conform to the [Mapbox Vector Tile Specification](https://github.com/mapbox/vector-tile-spec), and renders them using OpenGL.
+
+[![](https://raw.githubusercontent.com/mapbox/mapbox-gl-native/master/ios/screenshot.png)]()
+
+For setup information, check out the [Mapbox iOS SDK homepage](https://www.mapbox.com/ios-sdk/). For detailed usage instructions, read “[First steps with the Mapbox iOS SDK](https://www.mapbox.com/guides/first-steps-ios-sdk/)” and consult the [online examples](https://www.mapbox.com/ios-sdk/examples/). A [full changelog](https://github.com/mapbox/mapbox-gl-native/blob/master/CHANGELOG.md) is also available.
+
+If you have any questions, please contact <mobile@mapbox.com>. We welcome your [bug reports and feature requests](https://github.com/mapbox/mapbox-gl-native/issues/).